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Website Redesign Proposal

Prepared for

Avery Chen

Bright Path Marketing

Prepared by

Jordan Avery

Northwind Studio

Date: June 25, 2026 Valid until: July 25, 2026

Executive Summary

Northwind Studio is excited to propose a complete redesign of Bright Path Marketing’s website, focused on improving user experience, mobile performance, and conversion rates.

Objectives

Modernize the visual design and brand presence
Improve site speed and mobile responsiveness
Increase lead form conversions by at least 20%

Scope of Work

UX audit and sitemap planning
Custom homepage and 5 supporting page designs
Responsive development and CMS integration
Cross-browser testing and launch support

Timeline

Discovery & PlanningWeek 1-2

DesignWeek 3-4

DevelopmentWeek 5-7

Testing & LaunchWeek 8

Investment

UX Research & Planning$600

Visual Design (6 pages)$1,800

Development & CMS Setup$2,400

QA & Launch Support$400

Total$5,200

Why Work With Us

10+ years building websites for small businesses
Dedicated project manager for clear communication
30-day post-launch support included

Terms & Next Steps

This proposal is valid for 30 days from the date above. A 50% deposit is required to begin work, with the remaining balance due upon completion. Timeline assumes timely feedback from the client at each milestone.

Acceptance

By signing below, both parties agree to the scope, timeline, and investment outlined in this proposal.

Client: Avery Chen

Provider: Jordan Avery